The Koh-i-Noor, “mountain of light” in Persian, is one of the largest and most famous diamonds in the world, part of the British Crown Jewels, and a glittering focus of the opulent Queen Mary’s Crown. It is also the name of Areej Le Doré‘s latest parfum, a floral oriental with a heart of lush, indolic flowers, radiating white, yellow, and gold, against a velvety backdrop of golden amber, Mysore sandalwood, citrus, deer musk, and oud.
Inspired by the Arabian Nights, Malik Al Taif weaves tales of thousand and one opulent, majestic Taif roses — some fruity, some lemony, some honeyed, some spicy, and some laden with sticky Middle Eastern pastries and loukhoum — but all so narcotic, rich, deep, complex, and heady that they create a sensory onslaught of pure delight. It is only the start of the tale. Accompanied by beautiful, authentic, luxurious and buttery Mysore sandalwood, purring oud, saffron, and resinous amber, the Taif roses are woven into a magic flying carpet which transports you deep into the heart of ancient Saudi Arabia. There are other fragrances which have taken this same journey, but few of them are as well executed, authentic, luxurious, and smooth.
Areej Le Doré has just launched its fourth series of fragrances. There are four new parfums: Koh-i-Noor, Malik Al Taif, Oud Luwak, and Baikal Gris. Today, I’ll provide you with information on the scents, their notes, any relevant raw material information or perfume techniques that may have been used, packaging changes, price reductions, the sample situation, shipping changes, and retail information. I’ll include mini reviews for the fragrances and end by briefly covering the new sinking-grade oud incense offering.
Willy Wonka would probably have loved Areej Le Doré‘s new Russian Oud. The chocolate and candy magician in Roald Dahl’s beloved children’s book was noted for transforming sweet items into something fun outside of its usual structure. The same can be said for Russian Oud which puts an oriental twist on the famed sweets factory or, to view it in a different light, takes Willy Wonka’s magic factory and places it firmly in the Orient. Imagine Willy’s river of chocolate, but now slash it through with caramel and treacly labdanum toffee and transport it to Ali Baba’s cave of oriental treasures. The cave lies deep in the heart of a Hindi oud mountain, its carved walls emitting gusts of black smoke and heavy brown muskiness. Willy Wonka’s gourmand river now runs alongside tall river beds made out of resinous, smoky red sandalwood and brown-red earthy patchouli, and is watched over by Oompa Loompas clad in birch tar leather, their skin orange from a thin patina of spices, and Ali Baba’s forty thieves clad in myrrh and more leather. Together, they stir the molten river of chocolate, toffee, and caramel with long paddles made out of creamy sandalwood, oud wood, and buttered oud calfskin, sending it down into the heart of the mountain where it finally winds its way into an ambered pool of caramel muskiness flecked with a pinch of cocoa.